Liquid AI
Amplifying Intelligence.
Answer your most pressing questions and make optimal decisions in a fraction of the time with a fusion of deep industry knowledge, extensive data assets, and technology innovation.
Ensuring the best possible outcome.
Every time.
By integrating all our data with hundreds of predictive algorithms and generative AI, Liquid AI transforms data and information into immediately consumable insights. When deployed against critical business questions, Liquid AI reduces complex tasks from hours or days to just minutes, enhancing operational efficiencies and making insights readily accessible.
Take your 1st step into the Liquid AI solutions suite with Emiri™, your digital teammate within Unify+. Emiri simplifies analysis, answering your business questions quickly and easily. Simply speak or type your question, and Emiri does the heavy lifting, sifting through the data to answer your questions in minutes. Allowing you to spend more time looking forward and less time looking backward.
Mass customization of knowledge.
Dedicated teams with decades of deep domain knowledge and an embedded culture of innovation guide and infuse Circana’s long-term AI strategy.
Accurate AI outputs rely on quality data inputs. Circana has been a leader in data for over 40 years. Liquid AI queries the industry’s most complete data assets to answer business questions.
Liquid AI is the next generation of the trusted Liquid Data platform; supercharging insights capabilities with the power of generative and predictive AI.
So, what can Liquid AI do for you?
Enabled by Emiri, your virtual teammate within Unify+, Liquid AI is designed to assist clients in finding answers to essential business questions across four core areas.
Operational Understanding
What is happening with my brand?
What has changed in the competitive landscape?
What account/market do I need to pay attention to?
Diagnostics
Why are sales up/down in market X?
What’s driving share change for my brand?
Where are my competitors winning and why?
Thought leadership
What are emerging trends in my category?
What macro themes are impacting my business?
How are consumer preferences shifting?
Recommendations
How can I grow sales for my brand?
How should I address the most pressing competitive threats?
What pricing options do I have to grow share?
