Port Washington, N.Y., January 10, 2023 – The NPD Group today announced the winners of its third annual Outdoor Sports Retail Performance Awards. The awards acknowledge the fastest-growing brands in the U.S. outdoor and snow specialty retail markets based on in-store and e-commerce sales revenue, according to NPD Retail Tracking Service data.
“We are excited to kick off the new year celebrating the successes of companies that are playing an important role in the outdoor marketplace,” said Joanne Sackett, president of softlines for NPD. “Congratulations to the award winners. We wish all of you, and the entire outdoor industry, a healthy and successful 2023!”
Below are the 2022 winners of the NPD U.S. Outdoor Sports Retail Performance Awards:
Fastest-Growing Brands in the U.S. Outdoor Specialty Market
| Category | Winner |
| Accessories | Thule |
| Apparel | Picture Organic |
| Camping | Rumpl |
| Equipment Accessories | Stanley |
| Footwear | On |
| Snow Sports Equipment* | K2 |
| Water Sports | Liquidlogic |
Source: The NPD Group/Retail Tracking Service, U.S. Outdoor Specialty and Sport Specialty E-commerce, dollar sales, 12 months ending November 2022
*Source: The NPD Group/Retail Tracking Service, U.S. Snow Specialty and Snow Internet, dollar sales, August—November 2022
Among brands that comprise the top 80% of category dollar volume
Outdoor specialty market continues to grow
The outdoor specialty market generated $7.9 billion in U.S. retail sales in the 12 months ending November 2022, an increase of 7% over the prior year. The snow specialty market brought in an additional $1.7 billion season-to-date, from August through November 2022.
Press Contact
Marissa Guyduy
marissa.guyduy@circana.com
Manager, Public Relations
Circana (formerly IRI and NPD)
